We aren’t any, but the content agency for anything relating to automotive or bike topics or mobility in general. We combine industry knowledge with creativity, technical expertise with journalistic thinking. We understand the target groups, their language and the media they use. We could explain to a junior school student – or a math professor – how an automobile clutch or a cornering ABS on a motorcycle work. Located in Tübingen, southern Germany, we think, work and communicate globally.
We know how to implement complex themes and create easily readable (or spoken) texts, creative images, videos, illustrations or campaigns – specifically prepared for external and internal communication across all channels.
Content is more than words. It is about finding topics and developing interesting stories in an appropriate way for the media in which they appear – sometimes with a great deal of text, sometimes using graphics, layout or video, or even as the thread running through an event.
Working with the media is our core business. We know what journalists expect and what companies wish to communicate. Because these two don’t always match, we provide well-founded and strategic advice and a professional implementation.
The “always-on” generation is growing up with an immense hunger for content. This gives huge opportunities for company communication. We assist with taking advantage of them – with texts and (moving) pictures, as well as with support for CMS.
Photos, layouts and typography are the elements that make text visually appealing – online as well as in high-quality print products. This knowledge is provided by our creatives and production staff, backed by our many partners in the fields of photography, illustration and web design.
Events are the fine art of communications, and thereby content is the common thread running through a good show. Our strength is “event content” and we also bring implementation expertise with experience and endurance.
At which point are we satisfied with our work? When is the customer happy? How do we measure success? We could say and write a great deal about this, but the best thing to do is to take a look at the presentation of our current projects. It gives you an insight into our portfolio and an impression of how we work.
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Can an agency have character? Our customers say so. The art is in having smart thinkers on board who work well together as a team. Many of our colleagues have been with us for years. Their know-how and experience is supplemented by new additions to the staff who bring a fresh insight from outside, creating an environment in which creativity and efficiency flourish.